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Natural Convergence Awarded 2003 Product of the Year by
Internet Telephony Magazine

Award-winning VoIP solution honored for expanding IP telephony service
to small businesses and branch offices

Ottawa, Canada, December 19, 2003 – Natural Convergence, a pioneer of Voice over IP software for Service Providers, announced today that Technology Marketing Corporation’s Internet Telephony® magazine has named the company’s silhouette offering a Product of the Year award winner for 2003. Dedicated solely to coverage of next-generation, IP-based telecommunications, Internet Telephony has honored Natural Convergence for advancing the promise of the rapidly growing IP telephony industry to small businesses and branch offices of larger enterprises.

Natural Convergence’s silhouette will be featured in Internet Telephony’s January 2004 issue for addressing the unique requirements of a growing target market. The small and medium-sized enterprise (SME) market currently makes up 48% of business in the United States, generating $43 billion in revenue in telecom products and enhanced services. silhouette creates new revenue opportunities for Carriers by offering a virtual key system to replace the aging phone systems of SMEs and branch offices.

“Natural Convergence’s silhouette is a clear winner not only for the sophistication of the technology, but also in the product’s ability to address a niche market that comprises a huge number of today’s businesses in the United States,” said Greg Galitzine, Editorial Director of Internet Telephony. “Given the deep roots and solid expertise that the senior management team currently has in the Voice over IP industry, we expect to see great things come from Natural Convergence in 2004, and look forward to an exciting year for the industry.”

Currently dominated by key systems, the SME market has traditionally been left without an appropriate upgrade option. As a result, SMEs must accept expensive and complex solutions designed for big business, which many cannot manage themselves due to a lack of technical resources. silhouette is a simple to use, packet-based service, hosted in the Carrier’s network and delivered to the user’s desktop over existing data networks to cost-effective IP phones. With silhouette, small businesses and branch offices can experience cost savings, control, and the ability to customize their service according to their specific requirements.

“To be recognized by a leading publication like Internet Telephony reinforces just how important silhouette is to the evolution of the voice over IP industry,” said David Cork, CEO of Natural Convergence. “We thank Internet Telephony for this distinct honor, and look forward to an exciting year where Voice over IP expands into additional new markets.”

This is the second product award that Natural Convergence’s silhouette has been recognized with over the last two months. To view Internet Telephony’s Product of the Year Award winners, visit the January 2004 issue at www.tmcnet.com/it.

About Natural Convergence
Natural Convergence Inc. develops and markets hosted broadband communications software for Service Providers, enabling them to rapidly address the underserved small business market with compelling, cost effective and profitable voice applications. The company’s hosted IP solution; silhouette, is the only ‘next generation’ key system available to successfully address the vast market that has already adopted the key system as their preferred voice solution. Natural Convergence was founded in April 2001 with offices in Allen, TX and headquarters in Ottawa, Canada.

For more information:

Media & Analyst Inquiries:
Cathy Palmen
Public Relations for Natural Convergence
Cathy.Palmen@interprosepr.com
+1 408-268-8112
   

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